Revise and Redraw—Visual Design Principles for Scientific Data

Martin Krzywinski's keynote from 1st BiVi in 2014. He discusses visual design principles and communicating effectively in pictures.

This talk distills core concepts of information design into practical guidelines for creating scientific figures. We will explain how to generate visual vocabularies with graphical elements, combine them into phrases, and package them into a complete figure, the visual equivalent of a paragraph. We show how effective designs for this composition are underpinned by conclusions from studies in visual perception and awareness.